In a groundbreaking announcement on Monday, Fox Corporation revealed that Anjali Sud, an Indian-origin businesswoman, will take the helm as the new CEO of Tubi, the renowned ad-supported TV streaming service. This major leadership transition will see Sud succeeding Tubi’s Founder and current CEO, Farhad Massoudi, as she officially assumes her new role on September 1.
The selection of Anjali Sud for this coveted position comes as no surprise to industry insiders, given her remarkable track record and impressive accomplishments. Sud currently serves as the outgoing CEO of Vimeo, a well-established video hosting, sharing, and services platform provider. Her tenure at Vimeo has been marked by significant growth and innovation, positioning the company as a formidable player in the digital content landscape. Now, with her expertise and vision, Sud is poised to lead Tubi into the next phase of its evolution.
Tubi, a Fox-owned venture, has rapidly ascended to the top of the free ad-supported TV streaming services in the United States. Garnering a massive and dedicated audience, Tubi’s popularity has skyrocketed in recent years, surpassing its competitors in terms of viewership. This remarkable achievement solidifies Tubi’s position as a key player in the ever-expanding streaming market.
As the torch is passed from Farhad Massoudi, the company’s visionary Founder, to Anjali Sud, both leaders expressed excitement and optimism for Tubi’s future. Massoudi, reflecting on his journey with the company he founded, conveyed his confidence in Sud’s capabilities to drive Tubi’s continued success. He expressed pride in Tubi’s growth and evolution under his leadership and stated that he is eagerly looking forward to supporting Sud’s vision for the platform’s future.
In an official press release, Fox Corporation praised Sud’s leadership qualities and business acumen. Her exceptional strategic vision and profound understanding of the digital media landscape were cited as key factors in her appointment. Fox anticipates that Sud’s unique blend of experience and innovation will take Tubi to even greater heights, expanding its audience and diversifying its content offerings.
For Anjali Sud, this transition represents an exciting opportunity to leave an indelible mark on the world of streaming services. With the backing of a major media conglomerate like Fox Corporation, she will have the resources and support needed to implement her vision for Tubi. Sud has been vocal about her commitment to enhancing the user experience, fostering creativity among content creators, and capitalizing on emerging technologies to stay at the forefront of the industry.
As the first woman of Indian origin to lead Tubi, Sud’s appointment signifies a significant milestone in promoting diversity and inclusivity in the tech and media sectors. Her elevation to the CEO position serves as a source of inspiration for aspiring women leaders and entrepreneurs, breaking barriers and shattering glass ceilings in a traditionally male-dominated industry.
The news of Sud’s appointment has generated widespread anticipation and positive reactions from both industry professionals and Tubi’s devoted viewers. Many are eager to witness the impact of her leadership on the platform’s future growth and development. As the streaming landscape continues to evolve, Anjali Sud’s appointment as the new CEO of Tubi signals a dynamic and promising chapter in the company’s journey. With her visionary leadership, Tubi is poised to maintain its position as a pioneering force in the free ad-supported TV streaming space, captivating audiences across the nation and beyond.